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Analytics That Matter Content Today Parse.ly Tech Parse.ly Tips

Three Reasons Why Smaller Content Teams Need Parse.ly

With more company research and transactions happening online than ever before, businesses are relying on content marketing as a means to influence buying decisions and build relationships with customers. But that doesn’t mean every company…

Andrew ButlerNovember 15, 2021

Analytics That Matter Content Today Parse.ly Tips

Media Is The New Marketing: 7 Steps From Start To Millions | Webinar Recap

The past two years have been a true test of businesses' ability to thrive in a world of uncertainty, and the ones with the best content were the ones that came out on top. Last…

Andrew ButlerNovember 5, 2021

Analytics That Matter Content Today Parse.ly Tips

Creating Stories that Stick: Building Content that Drives Decisions | AdWeek Elevate Recap

Last week, Parse.ly's CEO and co-founder, Sachin Kamdar gave a talk on the main stage at Adweek Elevate Publishing about building content that drives decisions, and creating stories that stick. He walked through why content…

Andrew ButlerNovember 3, 2021

Changelog Parse.ly Tips

5 Goals to Align Your Content Strategy

Today we’re excited to announce a brand new beta feature in the Parse.ly dashboard: Goals. This new feature takes the pain out of reporting and tracking KPIs. For the technical walkthrough of where to find…

Daniela BlochOctober 27, 2021

Changelog Parse.ly Tips

Parse.ly Content Conversions are Now Faster

Today we’re thrilled to announce an update to our Content Conversions feature—it’s now faster. Parse.ly customers using conversions can now expect to see updates to their conversions data within 30 minutes. Not using conversions yet?…

Doyle IrvinOctober 20, 2021

Analytics That Matter Content Today Parse.ly Tips

Measuring Content ROI: How to Make the Case for a Bigger Budget in 2022 | Webinar Recap

You know your content is crucial to driving revenue but does the rest of your organization? As businesses gear up for 2022, executives are looking to invest in strategies that yield the biggest results and…

Andrew ButlerOctober 7, 2021

Parse.ly Tips

5 Things To Do When You First Log Into Parse.ly

You just logged into Parse.ly for the first time...congrats! Now what? Here are five things to make sure you do before anything else: Add the Parse.ly bookmarklet to your browser Configure your overview screen Set up your…

Andrew ButlerOctober 6, 2021

Analytics That Matter Parse.ly Tips

3 Ways You Should Be Repurposing Content

The average piece of online content has a three-day lifespan. Evergreen content, on the other hand, broadly refers to any article, post, or video that garners significant attention well beyond this typical three-day cycle. Evergreen…

Andrew ButlerSeptember 24, 2021

Analytics That Matter Content Today Parse.ly Tips

Why, When, and How to Refresh Old Content

Readers judge content like they would a loaf of bread at the grocery store—the fresher, the better. The same goes for search engines and their algorithms. So, what does that mean for your content strategy?…

Andrew ButlerSeptember 16, 2021

Analytics That Matter Content Today Parse.ly Tips

Agencies to Media, Digital Content Disruptions in 2022 | Webinar Recap

Today’s always-on digital climate brings a seismic shift to a quickly evolving market and accelerated meaningful shifts in customer behavior. Customers are increasingly interested in engaging with brands and the competition for their attention has…

Andrew ButlerSeptember 10, 2021

Three Reasons Why Smaller Content Teams Need Parse.ly

Media Is The New Marketing: 7 Steps From Start To Millions | Webinar Recap

Creating Stories that Stick: Building Content that Drives Decisions | AdWeek Elevate Recap

5 Goals to Align Your Content Strategy

Parse.ly Content Conversions are Now Faster

Measuring Content ROI: How to Make the Case for a Bigger Budget in 2022 | Webinar Recap

5 Things To Do When You First Log Into Parse.ly

3 Ways You Should Be Repurposing Content

Why, When, and How to Refresh Old Content

Agencies to Media, Digital Content Disruptions in 2022 | Webinar Recap

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