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Analytics That Matter Data Stories Parse.ly Tech Parse.ly Tips

5 Steps for Measuring AI Content Performance

Artificial Intelligence (AI) is transforming the world of content creation. With more AI-assisted content generation tools dotting the martech landscape, it's crucial for publishers and marketers to measure the effectiveness of AI-generated content and determine…

Kayla MehojahMarch 30, 2023

Changelog Parse.ly Tech

New Feature: Easily create PDFs of what you’re looking at in Parse.ly

We’re thrilled to announce a new feature in the Parse.ly Dashboard that allows you to easily create PDFs of precisely what you’re looking at in the dashboard. We are calling this feature “Print,” and you’ll…

Doyle IrvinMarch 29, 2023

Parse.ly Tech

Time is Money: Why Google Analytics is Costing You

“Google Analytics is free, so we’ll keep using it and get rid of other tools.” As marketing and media teams evaluate budgets and trim costs, that’s often the first out-the-gate suggestion. In reality, relying solely…

Kayla MehojahMarch 28, 2023

Parse.ly Tech

Paired With WordPress, Parse.ly Analytics Is the Ultimate Content Helper

Socrates famously said, “The unexamined life is not worth living.” Socrates would have loved using Parse.ly and WordPress. Every year, companies and marketers get more savvy about the kinds of content data they collect, how…

Greg OgarrioMarch 23, 2023

Content Today

How to Level Up Your Content Strategy in the Parse.ly Dashboard

Content strategy has evolved. Journalists, editors, and marketers need multi-faceted analytics to compete in today’s content landscape. Understanding where your audience is coming from, what content they are engaging with, and what influences conversion is…

Andrew ButlerMarch 21, 2023

Content Today Parse.ly Tech Parse.ly Tips

Using Real-Time Data: Why It Matters and How to Do It

Today, readers are bombarded with more content than they could consume in a lifetime. And their attention spans, along with news cycles, are getting shorter. With so much information flying around at such a fast…

Andrew ButlerFebruary 16, 2023

Data Stories Parse.ly Tech Parse.ly Tips

3 Ways to Improve Newsroom Management

Managing a digital newsroom is hard work. It’s tough to manage the sheer volume of content published by scores of writers, let alone evaluate performance for each of them, stay on track with goals, and…

Kayla MehojahFebruary 14, 2023

Analytics That Matter Changelog Parse.ly Tech

Introducing Changes to Metadata Detection

Do you ever edit your content after you’ve published it? Parse.ly has made it easy to update your analytics on a changed article—so if you’ve changed your title, the post author, tags, and other metadata…

Daniela BlochFebruary 2, 2023

Analytics That Matter Parse.ly Tech Parse.ly Tips

What Is the Ideal Word Count for Articles and Other Pieces of Content?

The best word count for your web page depends on the type of piece, your audience, and many other factors. Ask three different marketers what the best word count is for an article, blog post,…

Andrew ButlerJanuary 23, 2023

All posts

5 Steps for Measuring AI Content Performance

New Feature: Easily create PDFs of what you’re looking at in Parse.ly

Time is Money: Why Google Analytics is Costing You

Paired With WordPress, Parse.ly Analytics Is the Ultimate Content Helper

How to Level Up Your Content Strategy in the Parse.ly Dashboard

Top 5 Content Marketing Trends for 2023

Using Real-Time Data: Why It Matters and How to Do It

3 Ways to Improve Newsroom Management

Introducing Changes to Metadata Detection

What Is the Ideal Word Count for Articles and Other Pieces of Content?

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