Changelog Archives

Analytics That Matter Changelog Parse.ly Tech Parse.ly Tips

Introducing Comparisons: Easy Context for Content, Author, and Topic Performance

We’re excited to announce comparisons—comparison mode and author/section comparisons—in the Parse.ly dashboard. These features make it easy to see the “before and after” impact of your work and contextualize trends in your content performance. Numbers…

Andrew ButlerNovember 22, 2022

Analytics That Matter Changelog Parse.ly Tech Parse.ly Tips

Introducing Recirculation Rate: Keeping Readers On Your Site & Engaging With Content

Today, we are thrilled to announce the release of a new feature: Recirculation Rate. This feature will help you understand which content keeps readers on your site, engaging with more content. For a more technical…

Doyle IrvinAugust 24, 2022

Changelog Parse.ly Tips

5 Goals to Align Your Content Strategy

Today we’re excited to announce a brand new beta feature in the Parse.ly dashboard: Goals. This new feature takes the pain out of reporting and tracking KPIs. For the technical walkthrough of where to find…

Daniela BlochOctober 27, 2021

Changelog Parse.ly Tips

Parse.ly Content Conversions are Now Faster

Today we’re thrilled to announce an update to our Content Conversions feature—it’s now faster. Parse.ly customers using conversions can now expect to see updates to their conversions data within 30 minutes. Not using conversions yet?…

Doyle IrvinOctober 20, 2021

Changelog Featured

What Content Pushes People to Purchase? Find Out With Last Post Touched Attribution

When we launched Content Conversions, our customers quickly surfaced that we had a gap in our attribution models. Parse.ly could give credit to the first page seen, the last page seen, and all the…

Melissa BierlyJune 15, 2021

Changelog

Smart Tags – Content Tagging Made Easy

Creating and implementing a robust tagging strategy is one of the best ways to help you understand your content performance. Tags can be used to categorize your content in almost any way—by its subject matter,…

Melissa BierlyMay 4, 2021

Changelog Featured

Content Conversions in Parse.ly’s dashboard

We know that it isn't easy to make your content successful. But we also know that when it works, content can be the best way to drive your business forward. We've built a content…

Melissa BierlyOctober 14, 2020

Changelog

Tag Groups: Understand how your tags work together

Why do we tag content? At their core, tags exist to group and categorize content. Tags make it easy to house content under an umbrella label so we can say things like "All of these…

Melissa BierlyOctober 2, 2020

Changelog

Weekly and monthly trends—a GPS for your content strategy

Balancing the importance of historical trends while remaining present for what's happening in real-time is something every great content strategist knows how to do. If real-time analytics are the speedometer in a car, letting you…

Melissa BierlyJune 10, 2020

Changelog

Network Syndication tracking: Improving on multi-site analytics

Publishers like Conde Nast and Gannett know that syndication is a good way to reach new audiences. It's common sense to share an article about a rocket launch originally published on a tech-focused publication with…

Aakash ShahMay 27, 2020

Changelog

Beta feature: Benchmark authors, sections, and tags

"What types of content aren't worth the effort? Should we stop doing them?" "Which author is better suited for this new role we're creating?" "Hm, the Business section gets significantly lower search traffic than other…

Melissa BierlyMarch 11, 2020

Changelog

Parse.ly’s API now supports audience segments

Parse.ly has supported custom audience segments in the Analytics dashboard for a while now, but product teams haven't been able to use segments to build internal tools or create customized site experiences. That changes today…

Mike SukmanowskyFebruary 20, 2020

Changelog

Introducing Comparisons: Easy Context for Content, Author, and Topic Performance

Introducing Recirculation Rate: Keeping Readers On Your Site & Engaging With Content

5 Goals to Align Your Content Strategy

Parse.ly Content Conversions are Now Faster

What Content Pushes People to Purchase? Find Out With Last Post Touched Attribution

Smart Tags – Content Tagging Made Easy

Content Conversions in Parse.ly’s dashboard

Tag Groups: Understand how your tags work together

Weekly and monthly trends—a GPS for your content strategy

Network Syndication tracking: Improving on multi-site analytics

Beta feature: Benchmark authors, sections, and tags

Parse.ly’s API now supports audience segments

Get the latest content analytics insights in your inbox

Resources

Platform

Company