• data Parse.ly processed in 2016

    A Note from the CEO: Parse.ly’s Growth in 2016

    Analytics That Matter

  • keyboard and mouse

    Should Publishers Be More Focused on Conversions?

    Analytics That Matter

  • Emmett and his mom

    What (Our Families Think) We Do

    Parse.ly Culture

  • reading the newspaper

    The Metrics That Should Matter vs. the Metrics That Actually Matter to Publishers

    Analytics That Matter

  • logo for The Drum

    How Audience Analytics Informs The Drum’s Content Strategy

    Analytics That Matter

  • cyclists racing

    Content Analytics Proficiency: Another Way Brands are Imitating Publishers

    Analytics That Matter

  • The Godfather

    Video Analytics: “An Offer You Can’t Refuse”

    Parse.ly Tips

  • Twitter app on a cell phone

    Follow the Leaders: Twitter Lists of Journalism, Media, and Data Experts

    Journalism Today

  • Parse.ly, top posts, awards, badge, traffic

    Online Audiences Spent the Equivalent of 87 Years Reading One Article in 2016

    Journalism Today