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Parsely-evergreen-report
Evergreen content: What it is, why it matters, and how you can find it
Parse.ly Tips
What is evergreen content? Online articles have a three-day lifespan on average. Evergreen content broadly refers to any article, post,…
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Instagram-content-examples
Four awesome Instagram strategies for sharing content
Content Today
Social media teams who focus on content and content distribution have found themselves a little stymied by Instagram, at least…
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Alerts in email, Slack, or wherever you’re at
Parse.ly Tips
When we visit our clients’ offices, Parse.ly is usually up on big-screen TVs and second monitors. “We’ve seen a story…
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instagram-link-in-bio
Link-in-bio providers add 10-15% to Instagram referral traffic
Data Stories
Instagram has 500 million daily active users and a billion monthly users, making it the third most popular social media…
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the-metrics-in-parsely
Views, visitors, engaged time, shares, and search: The metrics that matter for content
Parse.ly Tips
In Parse.ly’s content dashboard we provide support for a bevy of metrics beyond the world’s most popular analytics metric, the…
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loyal readers by channel
Reader loyalty data shows more sessions per visitor from social, more views per session from search
Data Stories
Building a habit takes time. In the way that these stats live in our collective, though often inaccurate, hive mind,…
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Power your distribution strategy with campaign tracking
Parse.ly Tips
“If you build it, they will come” only works for Kevin Costner. For marketers with digital audiences, just as much…
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Anthony Smith VP Content and Growth NationSwell
From informing to advocating: Spotlight on Anthony Smith from NationSwell
Analytics That Matter
Do the careers we expect to have match the ones we end up? Most people would say no. Of course,…