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Not all bounces are created equal: Replacing bounce rate with engagement rate
by Andrew Montalenti October 31, 2017The data analyzed in this post is from our most recent Authority Report. For a closer look at the data,…
Analytics That Matter
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Parse.ly Onboarding HOWTO
by Andrew Montalenti September 25, 2017What’s day one at Parse.ly like? The ultimate goal for new hires is to achieve “reliable independence.” Not only do…
Parse.ly Tech
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How metadata supercharges analytics in Parse.ly
by Andrew Montalenti December 12, 2016Parse.ly tracks a number of directly-measured metrics from websites, such as views, visitors, time, and shares. In addition to this,…
Parse.ly Tech
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Fully Remote, But Here For Each Other
by Andrew Montalenti November 10, 2016I have spent the last several years living a life that would be quite foreign to most Americans. Every morning…
Parse.ly Culture
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Picking a cloud database for analytics: the SQL options
by Andrew Montalenti October 14, 2016If you’re a developer, analyst, or data scientist, you have probably been hearing a lot about “analytics” these days. Some…
Parse.ly Tech
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Data Pipeline vs API: what’s the difference?
by Andrew Montalenti August 17, 2016A question we get often about our new Parse.ly Data Pipeline is, “What’s the difference between raw data access provided…
Parse.ly Tips
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New Product: Parse.ly Data Pipeline
by Andrew Montalenti August 16, 2016For the past 3 years, Parse.ly has built a strong business around democratized access to real-time and historical analytics. That’s…
Featured
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Raw Data is the Ultimate Analytics API
by Andrew MontalentiData layers, data lakes, data warehouses. It all feels a little overcomplicated, doesn’t it? At Parse.ly, we like to ask…
Parse.ly Tips
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Postmortem of Parse.ly’s Real-Time Outage (2016-06-09)
by Andrew Montalenti June 13, 2016On Thursday, June 9, 2016, Parse.ly experienced a real-time data outage that lasted approximately 3 hours. No customer data was…
Parse.ly Tech
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PyKafka: Fast, Pythonic Kafka, at Last!
by Andrew Montalenti June 9, 2016Why Parse.ly uses Kafka For the last three years, Parse.ly has been one of the biggest production users of Apache…
Parse.ly Tech
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Parse.ly Recommendation Engine Explainer (part 2): Under the Hood
by Andrew Montalenti May 18, 2016In my last post on this topic, I introduced Parse.ly’s recommendation engine. There, I discussed how our recommendation engine for…
Parse.ly Tips
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Parse.ly Recommendation Engine: An Explainer (part 1)
by Andrew Montalenti April 15, 2016Helping publishers pick the right links Parse.ly’s mission is to provide the best analytics-driven tools for running large content websites.…
Featured