Clare Carr

We place a very high value on people’s time and attention at Parse.ly. To prep for the coming year, we…

This post originally appeared on Digital Content Next. Often top referrers to articles in our network include a mix of…

Are you already thinking about what you’ll be reading next? On your typical news or content website, articles are queued…

When a large legacy newsroom wanted to make the culture shift to “being data-informed, not just data-driven,” they didn’t just…

This post originally appeared on Digital Content Next. While the digital publishing world seems enamored with direct reader revenue lately,…

There’s a good chance that you have a mobile phone within arm’s reach right now, maybe in a pocket, next…

What do people do before they go see a movie? The movie industry tries to answer this question through proxies…

When Google announced AMP almost two years ago, the media industry responded with cautious optimism, but some trepidation. Adopting new…

Are people really paying attention? So far during Donald Trump’s presidency, readers are spending more time with political news, per…

Readers spend the most time with articles about politics than any other topic, Parse.ly data finds.

Speaking from experience, talking about digital innovation at a conference or writing about it on Twitter is easy.  Sitting down to create…

In 2016, on average, 40% of external referrers to the Parse.ly network of sites found the content via Facebook, 35%…