Melissa Bierly

At Parse.ly, it’s our mission to help content creators understand their audience regardless of where that content lives. The Parse.ly…

Today, we’re excited to announce our first generally-available release of Parse.ly Conversions, which helps you prove content’s impact. This release…

When we asked our customers why they publish in Apple News, there was a clear consensus: Apple News features quality…

Global wedding vendor marketplace WeddingWire matches engaged couples with the venues, florists, and caterers who will make their big day…

Is your content archive working harder than you’re giving it credit for? WIRED’s Director of Audience Development Indu Chandrasekhar recently…

When we visit our clients’ offices, Parse.ly is usually up on big-screen TVs and second monitors. “We’ve seen a story…

“If you build it, they will come” only works for Kevin Costner. For marketers with digital audiences, just as much…

In an age where we’re constantly inundated by content, it’s become a bigger challenge for content to stand out, partly…

There’s a reason explainer posts get read and shared so much: we all want to know someone else’s secret to…

Audience development teams spend countless hours optimizing content for SEO and engaging audiences on Facebook or Twitter. All in the…

In June, we announced the beta of Currents, a new product that shows the collective interests of over 1 billion…

Last year, Bloomberg’s digital team set an internal goal to increase their traffic globally. They saw a significant opportunity to…