Parse.ly Tips Archives

Changelog Parse.ly Tips

Delivering New Historical Analytics

In the past few weeks, our backend engineering team has been hard at work back-populating historical data in Parse.ly's new dashboard for customers. Some background: we delivered a version of the new dashboard to a…

Andrew MontalentiSeptember 18, 2015

Changelog Parse.ly Tips

Dashboard Search

The Parse.ly product team is always hard at work delivering new features for our users. This blog post highlights a recently launched feature in our new dashboard: better rapid search. It also provides a quick…

Andrew MontalentiAugust 7, 2015

Parse.ly Tips Partnerships

Access Parse.ly from the Segment Platform

Today, we're excited to announce an integration with Segment. Segment is a customer data hub that makes it even easier for website owners to deploy Parse.ly on their news sites and content marketing hubs. It…

Stefan DeeranJuly 29, 2015

Analytics That Matter Featured Parse.ly Tips

Proving Native Advertising Works, In Three Easy Steps

For marketers and publishers alike, native advertising can still feel a little like the wild west. Everyone is figuring it out while trying to stay ahead of the competition. The only thing that is clear?…

Parse.lyJune 11, 2015

Parse.ly Tips

Making the Dashboard: UI/UX Decisions for Turning Audience Data into Insights

Ed Note: Last week, Parse.ly announced our latest product release, which included the rollout of a brand new dashboard. For those who like to know what goes on "behind the scenes" at a software company,…

Tom StrikerFebruary 4, 2015

Analytics That Matter Parse.ly Tips

Rethinking the Deadline in Digital Media

If you spend any time in marketing forums or classes, one goal becomes clear: marketers want to deliver the right message to the right person, at the right time. As digital media teams compete for…

Clare CarrNovember 5, 2014

Analytics That Matter Parse.ly Tips

4 Ways to Improve Search Traffic (That Your Readers Will Love!)

As an editor or writer, you can no longer separate yourself from reader discovery. When you hit "publish," the journey is just beginning; your story enters the noisy, crowded and demanding online world. It's your…

Parse.lyOctober 14, 2014

Analytics That Matter Content Today Parse.ly Tips

Breaking All the Rules: Why Being Reader-First in Digital Publishing is a Game Changer for Editors and Reporters

For years, journalists, writers, and editors have lived by a certain set of rules. When all of their work was published in print form in a newspaper, magazine, guide or book, these rules made sense.…

Parse.lyOctober 7, 2014

Analytics That Matter Content Today Parse.ly Tips

Ratio Metrics: How Atlantic Media Measures Article Performance

This is a guest post by Adam Felder, Associate Director of Digital Analytics at Atlantic Media. Frequently in analytics, one has a tendency to only look at the stories that were wildly successful. This…

Parse.lyAugust 14, 2013

Parse.ly Tips

Marrying Editorial Intuition and Data with Christian & Carson of US News

Editor's Note: This is the second post in a new Q&A series with Parse.ly customers. Every other week we'll feature an awesome publisher and dig into how they're making use of freshly grown insights. Parse.ly…

Parse.lyFebruary 14, 2012

Parse.ly Tips

Delivering New Historical Analytics

Dashboard Search

Access Parse.ly from the Segment Platform

Proving Native Advertising Works, In Three Easy Steps

Making the Dashboard: UI/UX Decisions for Turning Audience Data into Insights

Rethinking the Deadline in Digital Media

4 Ways to Improve Search Traffic (That Your Readers Will Love!)

Breaking All the Rules: Why Being Reader-First in Digital Publishing is a Game Changer for Editors and Reporters

Ratio Metrics: How Atlantic Media Measures Article Performance

Marrying Editorial Intuition and Data with Christian & Carson of US News

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