Ed Note: Last week, Parse.ly announced our latest product release, which included the rollout of a brand new dashboard. For those who like to know what goes on "behind the scenes" at a software company,…
Tom StrikerFebruary 4, 2015
As media companies continue to transition toward digital operations, one of our goals at Parse.ly is to help them by sharing best practices. One way we do that is through resources, like our white paper…
Parse.lyOctober 20, 2014
As an editor or writer, you can no longer separate yourself from reader discovery. When you hit "publish," the journey is just beginning; your story enters the noisy, crowded and demanding online world. It's your…
Parse.lyOctober 14, 2014
For years, journalists, writers, and editors have lived by a certain set of rules. When all of their work was published in print form in a newspaper, magazine, guide or book, these rules made sense.…
Parse.lyOctober 7, 2014
Often, when presented with an analytics platform people focus on metrics. What are the numbers telling us? How many people are reading my post right now? Last month, at the News:Rewired conference, hosted by Journalism.co.uk,…
Clare CarrAugust 6, 2014
This is a guest post by Adam Felder, Associate Director of Digital Analytics at Atlantic Media. Frequently in analytics, one has a tendency to only look at the stories that were wildly successful. This…
Parse.lyAugust 14, 2013
Editor's Note: This is the second post in a new Q&A series with Parse.ly customers. Every other week we'll feature an awesome publisher and dig into how they're making use of freshly grown insights. Parse.ly…
Parse.lyFebruary 14, 2012
We recently had the privilege to interview Janel Laban, the executive editor of Apartment Therapy. Apartment Therapy has been using Parse.ly over the past year and have provided invaluable feedback that shaped the products we…
Parse.lyFebruary 7, 2012