For years, journalists, writers, and editors have lived by a certain set of rules. When all of their work was published in print form in a newspaper, magazine, guide or book, these rules made sense.…
Often, when presented with an analytics platform people focus on metrics. What are the numbers telling us? How many people are reading my post right now? Last month, at the News:Rewired conference, hosted by Journalism.co.uk,…
This is a guest post by Adam Felder, Associate Director of Digital Analytics at Atlantic Media. Frequently in analytics, one has a tendency to only look at the stories that were wildly successful. This…
Editor's Note: This is the second post in a new Q&A series with Parse.ly customers. Every other week we'll feature an awesome publisher and dig into how they're making use of freshly grown insights. Parse.ly…
We recently had the privilege to interview Janel Laban, the executive editor of Apartment Therapy. Apartment Therapy has been using Parse.ly over the past year and have provided invaluable feedback that shaped the products we…