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The Content Trading Desk

My first job out of college was as a software engineer for Morgan Stanley. This 50,000 employee firm employed tens of thousands of software engineers. Though the most important employees were the traders, it was…
July 17, 2013

Intern Blog: Beyond the Fine Print

I joined as a business intern right after college graduation—I'm going to graduate school in Europe—in order to learn how publishers can use web analytics to improve their content and encourage audience engagement. In…
June 24, 2013

Does Kinja Count As A Community Vertical?

Last week, BuzzFeed launched a new “community vertical” that hosts user-generated and curated content.  The BuzzFeed community vertical follows on the heels of a Gawker Media project, Kinja, a combo blogging platform, social media interface,…
May 14, 2013