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Alerts in email, Slack, or wherever you’re at
Parse.ly Tips
When we visit our clients’ offices, Parse.ly is usually up on big-screen TVs and second monitors. “We’ve seen a story…
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instagram-link-in-bio
Link-in-bio providers add 10-15% to Instagram referral traffic
Data Stories
Instagram has 500 million daily active users and a billion monthly users, making it the third most popular social media…
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the-metrics-in-parsely
Views, visitors, engaged time, shares, and search: The metrics that matter for content
Parse.ly Tips
In Parse.ly’s content dashboard we provide support for a bevy of metrics beyond the world’s most popular analytics metric, the…
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Power your distribution strategy with campaign tracking
Parse.ly Tips
“If you build it, they will come” only works for Kevin Costner. For marketers with digital audiences, just as much…
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Anthony Smith VP Content and Growth NationSwell
From informing to advocating: Spotlight on Anthony Smith from NationSwell
Analytics That Matter
Do the careers we expect to have match the ones we end up? Most people would say no. Of course,…
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Facebook’s biggest losers: Content hurt by the last product strategy update
Data Stories
Another big announcement from Facebook has made some people in media understandably nervous. The unknown impact another algorithm, or in…
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Measuring clicks to conversions
Content attribution shouldn’t be this hard
Analytics That Matter
Want to sign up for our pilot program for conversions? Sign up at the end of this post. There are…
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The 14 top referrer sources by word count, device type, and categories viewed
Data Stories
If you’re arriving here for the first time, I strongly encourage you to check out Part I of this study,…
Reader loyalty data shows more sessions per visitor from social, more views per session from search
Featured
Building a habit takes time. In the way that these stats live in our collective, though often inaccurate, hive mind, there’s some stat that says it takes 21 days to build a habit. Jeremy Dean, the author of Making Habits, Breaking Habits, shows that depending…