The Center of Attention podcast is for anyone with (or in) an online audience who wants to understand how their digital behavior relates to the attention economy at large.
By questioning data from multiple perspectives, Parse.ly co-founders and hosts Sachin Kamdar and Andrew Montalenti attempt to illuminate what we’re really paying attention to.
Episode 15: One Week in Data // “You got about as much sports analysis as you can get out of me.”July 11, 2018
Sachin and Andrew consider a single week, June 18 – June 25, and see what data suggests about the stories that held people’s attention. Immigration news captivated audiences, especially through social media and editorial coverage, and tech and sports stories also surfaced amid the politics noise. Plus: +1/-1 on a new co-founder fitness bet, AT&T acquires Time Warner, and office dogs.
Episode 14: Discovery vs. Search: 2018 Edition // “There are all these different little niches of content."June 19, 2018
Sachin and Andrew dig into how major traffic sources to content differ depending on what it’s about. People’s interests lead them to niches of content on platforms beyond Google and Facebook. Plus: +1/-1 on Facebook trending topics and GitHub.
Episode 13: This Data Will Make You Hungry, with HelloFresh // “It feeds our entire network—no pun intended.”June 5, 2018
Sachin and Andrew hear how data informs audience understanding for HelloFresh copywriter Jacqueline Parisi and discuss overarching food and drink content trends. Plus: +1/-1 on changes to Google News and Twitter.
Episode 12: Stories that Matter to Millennials, with Flipboard // “They want to engage in the world.”May 22, 2018
Sachin and Andrew discuss data presented by Flipboard’s Managing Editor, Gabriella Schwarz, who investigated how millennials consume and engage with news. Plus: +1/-1 on algorithmic and editorial news curation.
Episode 11: GDPR Q&A // “The privacy reckoning.”May 8, 2018
Andrew responds to a Q&A about GDPR, explaining how it might affect tech and media and what businesses should keep in mind as they prepare to comply.
Episode 10: Out of the AI Winter // “We’re not going to have machine-humans any time soon”April 17, 2018
Sachin and Andrew discuss AI with Matt Carrigan, a machine learning engineer at Parse.ly. AI is a rising field right now, but how exactly does machine learning relate what we pay attention to online? Plus: Cambridge Analytica and +1/-1 on flip phones.
Episode 09: Political News Supply and Demand Curve // "Is 'Trump fatigue' real?"March 13, 2018
Sachin and Andrew get the backstory on HuffPost’s “Trump fatigue” data investigation. HuffPost’s Ethan Klapper, Senior Social Media Editor, and Vincent Wu, Head of Insights & Growth, unpack supply and demand for politics news. Plus: +1/-1 on sports.
Episode 08: The New News Feed // “The existential identity crisis that Facebook is going through”February 27, 2018
Sachin and Andrew dig deeper into publishers’ risk exposure following changes to Facebook’s News Feed algorithm. Plus: increase in younger demographics using social media, favorite newsletters, and +1/-1 on Silicon Valley.
Episode 07: Mobile Mythbusters // “My assumption is desktop is basically dead.”February 13, 2018
Sachin and Andrew analyze data behind the growth of mobile in 2017 and how referral traffic from platforms like Flipboard and Instagram factored in. Plus: Facebook’s News Feed algorithm, aggregation theory, and +1/-1 on taking your phone to bed.
Episode 06: And Now, Our Feature Presentation // “Moneyball the movies.”January 30, 2018
Andrew talks with special guest Sal Gionfriddo, a UX Engineer at Parse.ly, about a new data set showing how internet attention for films relates to box office success. Plus: platforms and content policing, Reddit headline browsing, and Spotify’s IPO.
Episode 05: Feeding Online Appetites in 2017 // “There’s a huge hunger for political and news content.”January 3, 2018
Sachin and Andrew reflect on assumptions the digital media industry made about 2017 and see what the data says about how trends really played out. Plus: Facebook’s impact on emotions, new Chrome ad-blocker, and predictions for 2018.
Episode 04: Get AMPed // “Google’s back, baby.”December 20, 2017
Sachin and Andrew discuss implications of Google surpassing Facebook as the top traffic referrer to publishers and how AMP and FBIA may have played a role. Plus: net neutrality, media consolidation, Reddit IPO, and why one does not simply remake LOTR.